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Fighting the Tobacco Industry
Year: 2017
Run-Time: 1 x 45 min.

Directed by Edith Bachkönig

Bachkönig Film for ORF
Available worldwide

Languages: German (ORIGINAL) , English (VOICE-OVER)
Format: 16:9

Fighting the Tobacco Industry

Kampf um den Rauch

Cigarette smoke contains a huge health risk that was long kept secret by the tobacco industry. It wasn't until the insider Jeffrey Wigand went public with his knowledge of the health risk in 1996 that this strategy was revealed. Jeffrey Wigand has since spent his entire time educating people on the consequences of smoking. His Smoke-Free Kids foundation aims at convincing young people in particular of a life without smoking. Scientist have now investigated many ingredients in cigarettes and proved the addictive and carcinogenic effect of many of the substances. Nevertheless, the tobacco industry continues to find a way to reach consumers.

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